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Old 12-31-2007   #1
FaerieLink3 Female
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Frozen Fruits and veggies... Whole Foods and Trader Joes reply!!

Hey everyone...

In my search for shopping tips and such I came across a site that did some investigation into the freezing processes of Trader Joes and Whole Foods.... and the replies are helpful...so I thought I would post them here!!

------------------------------------------------------
Hi Everyone!

I thought this might be of interest to some of you!

I use Whole Foods Organic frozen fruit in my smoothies, and a discussion started on RFT that led me to emailing Whole Foods to ask them about how their frozen fruits and veggies are handled and processed. This is the email I sent to Whole Foods, and the Response I got. It looks as though their frozen fruits and veggies are not subjected to rolling or dusting or coating in anything.


Product:
Organic Frozen Fruits
Message:
Hello! I love using your (whole foods brand) organic frozen fruits in smoothies. I recently told this to a friend who cautioned me that "all frozen fruits have been dusted in corn starch before freezing." Are your organic frozen fruits dusted with corn starch, or anything else? I was under the impression that they were picked ripe and then frozen, not blanched or otherwise treated or dusted in any way. Thank you for providing any information you may have! Abby

Dear Abby,

Thanks for your inquiry about our Private Label brand frozen vegetables. All such vegetables are not dusted with corn starch after harvesting. Our Private Label conventional and organic fruits and vegetables follow the same general harvesting and processing procedures. The fields of fruit/vegetables are located within close proximity of the processing facilities. Fruits/vegetables begin to lose their nutrients quickly after being picked. The quicker they can be cleaned and frozen, the more the natural nutritional value of these items is locked in. When the fruit/vegetable arrives at the processing facility, it is placed on conveyer belts where workers sort out defects, extraneous materials and misshapen fruit. The items are then put through a water bath, rinsed and then frozen. After the product is frozen it is visually inspected prior to going into 40 lb boxes.

The freezing method is called IQF or Individually Quick Frozen. It is a two step process. The first step is a crusting of the product by passing through a CO-2 spiral freezer which introduces -73 degree CO-2 gas and accelerates the heat transfer by increased air movement with the use of large volume and velocity fans inside the freezer. The second step is the freezing of the product, actually decreasing the core temperature of the product to zero degrees. This is accomplished by high velocity air passing through aluminum coils filled with super chilled ammonia gas. (-28 degrees).

During this time Quality Assurance is reviewing samples taken off the line to determine the grade that will be assigned to the fruit. The product is then put in cold storage. At some point this fruit is then pulled out and repacked into buyers labels depending on the individual buyer requirements. During this repacking process the fruit is again visually inspected prior to going into buyers label and then graded in finished form by Quality Assurance.

Thanks for being a Whole Foods Market shopper, and feel free to contact us with any additional questions!
Reagan Taplin

Senior Customer Service Specialist, Private Label


So, they do seem to be subjected to a few types of gas being blown over them, but other than that, it seems pretty darn close to the freezing you'd do in your own house!



And a response from Trader Joe's about their frozen fruits and veggies, courtesy of Holli at RFT:

Thank you for you interest in our products. The frozen Fruit are raw, however, the frozen vegetables will be blanched. None of these product are dusted with any corn starch.
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Old 12-31-2007   #2
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Thanks for passing on that info.

Quote:
The items are then put through a water bath, rinsed and then frozen.

I wonder at what temp the water bath is.
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Old 01-01-2008   #3
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She wrote about that... let me go find it

*searches the web page*

------------------

Dear Abby,

None of our fruits or vegetables are blanched, and I will contact the production facility to find out what temperature that water is for the water bath.

Thanks!
Reagan Taplin
Senior Customer Service Specialist, Private Label

----------------------

Darn...nothing after that... let me search some more and I will also message that lady and see if she found out!
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Old 01-01-2008   #4
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Thanks so much for following up on that! You know, a lot of people ask those types of questions on message boards and I sometimes retort: "what did the company say when you asked them" I can't help myself!

It is nice to know that about the fruit. I usually get my frozen fruit at Whole Foods as it's pretty reasonably priced, but sometimes I get it at Sam's Club.
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Old 01-12-2008   #5
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yah, i was also wondering what temp the water bath is. either way, i don't consider frozen fruits/veggies raw. freezing things changes their molecular structure and since water gets bigger when it freezes, the cells in the plant burst.

i know i'm a bit of an extremist. but still, frozen fruits/veggies are definitely better than any processed food loaded with salt, sugar, and a million other ingredients.
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